We had the privilege of working with Radio Prima, the most Mediterranean of Liège’s radio stations, to rejuvenate their sound design.
As part of this project, we created a new sound logo specially designed for the station, as well as three singing jingles and a Top Horaire that marks the start of each hour. Our aim was to give Radio Prima a modern, dynamic soundtrack, while preserving its adult, Mediterranean character. We ensured that each sound element reflected the station’s unique identity and resonated with their target audience.